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  • Magma Sketchbook: Idea Generation
  • Magma Sketchbook: Idea Generation
  • Magma Sketchbook: Idea Generation
  • Magma Sketchbook: Idea Generation

Magma Sketchbook: Idea Generation

$15.95

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They're back, and better than ever! Magma sketchbooks are more than a place to sketch, they're a creative resource. Ideally suited for students, architects, designers, graphic designers, illustrators, art directors... really, anyone working in the creative industries or simply interested in exploring their creativity. The Idea Generation sketchbook includes 136 blank pages, with prompts for creative thinking. The bonus pages are thick with creative exercises and useful information! These materials are helpful for the new and the jaded alike: learn about how to get from a problem to a solution, the four stages of the creative process, mind mapping and free association, reframing your proposition, and using random stimulus.

The sketchbooks are designed by award-winning designers Matt Willey and Zoe Bather of Studio8. They are obsessed with print and have designed, among many other print-based projects, the books 100 Years of Menswear and Angaza Afrika as well as the magazines Elephant, Futu, Map and Plastique.

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